Our story

We’ve always been a town of industry.

Mining, milling and manufacturing have shaped who we are.

As an economy built on coal, we fuelled the nation through times of great change, growing from a small rural community into a thriving trading centre.

425 +

Startups in Mansfield that survived their first year in 2022 — the highest rate nationwide.

Plenty’s changed over the 
years, but the way we are remains the same.

We dig deep and work hard. We’re powered by a spark of invention and the spirit of enterprise.

We’re makers, with high-tech businesses that manufacture parts to power planes, trains and more.

We’re start-ups and creatives and innovators.

Mansfield is a town of towns.

Good neighbours and strong communities come first. We love our streets, parks, and being close to nature.

It’s home to brilliant people, treasured places, and boundless potential. Come and see what makes Mansfield shine.

Our storybook

Want to share what’s great about our town with your network? The Mansfield Storybook is your go-to guide on everything that makes us a brilliant place to live, learn, work and play.

Download and check it out, or get in touch to request a printed copy.

Mansfield Storybook publication

Become an Ambassador

We’re looking for proud local people to help us champion everything that makes our town special. From flying the flag at local events to building a buzz online, you’ll be right at the heart of our mission to show the world what we’re made of.

Find out more or apply.